That’s Rocawear:Wordspit The Illest (NY)

August 11th, 2011 | By xxclusivee

The person that brought new type of music towards the East New York area and to my ears, Wordspit The Illest inks a deal with Rocawear Clothing. As Rocawear campaigns the the evolution of hip hop, Spitta rocks the mic along side with Cocoa Sarai and others with the amazing uplugged perfomance of Chop Suey and Jay-z’s own U Don’t Know.

“That’s Rocawear” viral videos celebrate the evolution of hip hop culture. Rocawear was established in 1999 off the excitement around Jay-Z and Rocafella Records and remains today as the number one urban lifestyle brand in the world. We celebrate how the culture has evolved and how Rocawear has not only evolved with the culture but has been a major force in communicating that evolution around the world.